- Commercial awareness is a quality that employers actively look for in graduates. Yet for many students this skill is underdeveloped.  

- Students will get the opportunity to engage and learn from students in other degrees, helping them develop a multi-facetted understanding of how businesses are being impacted.  

- Students will be able to learn via dialogue rather than passively. 

- It will also help students improve their communication skills and analytical thinking, assisting them inside and outside of university. 

- Commercial awareness is a skill that is typically possessed by the upper-class (as parents may have more exposure to business and current affairs), so by increasing the accessibility of knowledge on commercial issues, the society aims to improve social mobility.